{"id":28529,"date":"2023-09-12T09:07:18","date_gmt":"2023-09-12T02:07:18","guid":{"rendered":"https:\/\/ungdung.hotronghiencuu.com\/open\/chien-luoc-la-gi"},"modified":"2023-09-12T09:07:18","modified_gmt":"2023-09-12T02:07:18","slug":"chien-luoc-la-gi","status":"publish","type":"post","link":"https:\/\/ungdung.hotronghiencuu.com\/open\/chien-luoc-la-gi","title":{"rendered":"T\u00ecm hi\u1ec3u v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c v\u00e0 t\u1ea7m quan tr\u1ecdng trong kinh doanh"},"content":{"rendered":"<p>&#8220;Chi\u1ebfn l\u01b0\u1ee3c l\u00e0 g\u00ec?&#8221; l\u00e0 m\u1ed9t c\u00e2u h\u1ecfi ph\u1ed5 bi\u1ebfn trong l\u0129nh v\u1ef1c kinh doanh v\u00e0 qu\u1ea3n l\u00fd. \u0110\u00e2y l\u00e0 kh\u00e1i ni\u1ec7m v\u1ec1 vi\u1ec7c x\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau v\u00e0 l\u1eadp k\u1ebf ho\u1ea1ch \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c nh\u1eefng th\u00e0nh t\u1ef1u d\u00e0i h\u1ea1n. Trong b\u1ed1i c\u1ea3nh c\u1ea1nh tranh gay g\u1eaft hi\u1ec7n nay, hi\u1ec3u r\u00f5 chi\u1ebfn l\u01b0\u1ee3c l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng gi\u00fap c\u00e1c doanh nghi\u1ec7p n\u1eafm b\u1eaft c\u01a1 h\u1ed9i v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c s\u1ef1 th\u00e0nh c\u00f4ng.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_40 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" area-label=\"ez-toc-toggle-icon-1\"><label for=\"item-6ad0561c8c249\" aria-label=\"Table of Content\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><input  type=\"checkbox\" id=\"item-6ad0561c8c249\"><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/ungdung.hotronghiencuu.com\/open\/chien-luoc-la-gi\/#1_Quan_tri_rui_ro_Kiem_soat_noi_bo_Chien_luoc\" title=\"1. Qu\u1ea3n tr\u1ecb r\u1ee7i ro &amp; Ki\u1ec3m so\u00e1t n\u1ed9i b\u1ed9 Chi\u1ebfn l\u01b0\u1ee3c\">1. Qu\u1ea3n tr\u1ecb r\u1ee7i ro &amp; Ki\u1ec3m so\u00e1t n\u1ed9i b\u1ed9 Chi\u1ebfn l\u01b0\u1ee3c<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/ungdung.hotronghiencuu.com\/open\/chien-luoc-la-gi\/#Quan_tri_rui_ro\" title=\"Qu\u1ea3n tr\u1ecb r\u1ee7i ro\">Qu\u1ea3n tr\u1ecb r\u1ee7i ro<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/ungdung.hotronghiencuu.com\/open\/chien-luoc-la-gi\/#Kiem_soat_noi_bo_Chien_luoc\" title=\"Ki\u1ec3m so\u00e1t n\u1ed9i b\u1ed9 Chi\u1ebfn l\u01b0\u1ee3c\">Ki\u1ec3m so\u00e1t n\u1ed9i b\u1ed9 Chi\u1ebfn l\u01b0\u1ee3c<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/ungdung.hotronghiencuu.com\/open\/chien-luoc-la-gi\/#2_Van_de_cot_yeu_ve_chien_luoc_-_FMIT\" title=\"2. V\u1ea5n \u0111\u1ec1 c\u1ed1t y\u1ebfu v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c &#8211; FMIT\">2. V\u1ea5n \u0111\u1ec1 c\u1ed1t y\u1ebfu v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c &#8211; FMIT<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/ungdung.hotronghiencuu.com\/open\/chien-luoc-la-gi\/#Van_de_cot_yeu\" title=\"V\u1ea5n \u0111\u1ec1 c\u1ed1t y\u1ebfu\">V\u1ea5n \u0111\u1ec1 c\u1ed1t y\u1ebfu<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/ungdung.hotronghiencuu.com\/open\/chien-luoc-la-gi\/#FMIT\" title=\"FMIT\">FMIT<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/ungdung.hotronghiencuu.com\/open\/chien-luoc-la-gi\/#3_Chien_luoc_la_gi\" title=\"3. Chi\u1ebfn l\u01b0\u1ee3c l\u00e0 g\u00ec?\">3. Chi\u1ebfn l\u01b0\u1ee3c l\u00e0 g\u00ec?<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/ungdung.hotronghiencuu.com\/open\/chien-luoc-la-gi\/#Khai_niem_chien_luoc\" title=\"Kh\u00e1i ni\u1ec7m chi\u1ebfn l\u01b0\u1ee3c\">Kh\u00e1i ni\u1ec7m chi\u1ebfn l\u01b0\u1ee3c<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/ungdung.hotronghiencuu.com\/open\/chien-luoc-la-gi\/#Vai_tro_cua_chien_luoc\" title=\"Vai tr\u00f2 c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c\">Vai tr\u00f2 c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/ungdung.hotronghiencuu.com\/open\/chien-luoc-la-gi\/#4_Xay_dung_mot_chien_luoc_thanh_cong\" title=\"4. X\u00e2y d\u1ef1ng m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c th\u00e0nh c\u00f4ng\">4. X\u00e2y d\u1ef1ng m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c th\u00e0nh c\u00f4ng<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/ungdung.hotronghiencuu.com\/open\/chien-luoc-la-gi\/#Buoc_1_Dinh_ro_muc_tieu\" title=\"B\u01b0\u1edbc 1: \u0110\u1ecbnh r\u00f5 m\u1ee5c ti\u00eau\">B\u01b0\u1edbc 1: \u0110\u1ecbnh r\u00f5 m\u1ee5c ti\u00eau<\/a><ul class='ez-toc-list-level-4'><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/ungdung.hotronghiencuu.com\/open\/chien-luoc-la-gi\/#Vi_du\" title=\"V\u00ed d\u1ee5:\">V\u00ed d\u1ee5:<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/ungdung.hotronghiencuu.com\/open\/chien-luoc-la-gi\/#Buoc_2_Phan_tich_moi_truong\" title=\"B\u01b0\u1edbc 2: Ph\u00e2n t\u00edch m\u00f4i tr\u01b0\u1eddng\">B\u01b0\u1edbc 2: Ph\u00e2n t\u00edch m\u00f4i tr\u01b0\u1eddng<\/a><ul class='ez-toc-list-level-4'><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/ungdung.hotronghiencuu.com\/open\/chien-luoc-la-gi\/#Vi_du-2\" title=\"V\u00ed d\u1ee5:\">V\u00ed d\u1ee5:<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/ungdung.hotronghiencuu.com\/open\/chien-luoc-la-gi\/#Buoc_3_Xac_dinh_chien_luoc\" title=\"B\u01b0\u1edbc 3: X\u00e1c \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c\">B\u01b0\u1edbc 3: X\u00e1c \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c<\/a><ul class='ez-toc-list-level-4'><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/ungdung.hotronghiencuu.com\/open\/chien-luoc-la-gi\/#Vi_du-3\" title=\"V\u00ed d\u1ee5:\">V\u00ed d\u1ee5:<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/ungdung.hotronghiencuu.com\/open\/chien-luoc-la-gi\/#5_Khai_niem_chien_luoc_la_gi\" title=\"5. Kh\u00e1i ni\u1ec7m chi\u1ebfn l\u01b0\u1ee3c l\u00e0 g\u00ec?\">5. Kh\u00e1i ni\u1ec7m chi\u1ebfn l\u01b0\u1ee3c l\u00e0 g\u00ec?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/ungdung.hotronghiencuu.com\/open\/chien-luoc-la-gi\/#6_Muc_tieu_chien_luoc_la_gi\" title=\"6. M\u1ee5c ti\u00eau chi\u1ebfn l\u01b0\u1ee3c l\u00e0 g\u00ec?\">6. M\u1ee5c ti\u00eau chi\u1ebfn l\u01b0\u1ee3c l\u00e0 g\u00ec?<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"1_Quan_tri_rui_ro_Kiem_soat_noi_bo_Chien_luoc\"><\/span>1. Qu\u1ea3n tr\u1ecb r\u1ee7i ro &amp; Ki\u1ec3m so\u00e1t n\u1ed9i b\u1ed9 Chi\u1ebfn l\u01b0\u1ee3c<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Quan_tri_rui_ro\"><\/span>Qu\u1ea3n tr\u1ecb r\u1ee7i ro<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Qu\u1ea3n tr\u1ecb r\u1ee7i ro l\u00e0 qu\u00e1 tr\u00ecnh x\u00e1c \u0111\u1ecbnh, \u0111\u00e1nh gi\u00e1 v\u00e0 ki\u1ec3m so\u00e1t c\u00e1c y\u1ebfu t\u1ed1 c\u00f3 th\u1ec3 g\u00e2y t\u1ed5n th\u1ea5t ho\u1eb7c \u1ea3nh h\u01b0\u1edfng ti\u00eau c\u1ef1c \u0111\u1ebfn m\u1ee5c ti\u00eau c\u1ee7a t\u1ed5 ch\u1ee9c. \u0110\u1ec3 qu\u1ea3n tr\u1ecb r\u1ee7i ro hi\u1ec7u qu\u1ea3, t\u1ed5 ch\u1ee9c c\u1ea7n ph\u1ea3i x\u00e1c \u0111\u1ecbnh c\u00e1c nguy c\u01a1 ti\u1ec1m \u1ea9n, \u0111\u00e1nh gi\u00e1 m\u1ee9c \u0111\u1ed9 r\u1ee7i ro v\u00e0 thi\u1ebft k\u1ebf c\u00e1c bi\u1ec7n ph\u00e1p ki\u1ec3m so\u00e1t \u0111\u1ec3 gi\u1ea3m thi\u1ec3u ho\u1eb7c lo\u1ea1i b\u1ecf r\u1ee7i ro.<\/p>\n<p>C\u00e1c b\u01b0\u1edbc trong qu\u00e1 tr\u00ecnh qu\u1ea3n tr\u1ecb r\u1ee7i ro bao g\u1ed3m:<\/p>\n<ol>\n<li>X\u00e1c \u0111\u1ecbnh c\u00e1c nguy c\u01a1: Ph\u00e2n t\u00edch v\u00e0 x\u00e1c \u0111\u1ecbnh c\u00e1c y\u1ebfu t\u1ed1 c\u00f3 th\u1ec3 g\u00e2y t\u1ed5n th\u1ea5t ho\u1eb7c \u1ea3nh h\u01b0\u1edfng ti\u00eau c\u1ef1c \u0111\u1ebfn t\u1ed5 ch\u1ee9c.<\/li>\n<li>\u0110\u00e1nh gi\u00e1 m\u1ee9c \u0111\u1ed9 r\u1ee7i ro: X\u00e1c \u0111\u1ecbnh m\u1ee9c \u0111\u1ed9 nghi\u00eam tr\u1ecdng v\u00e0 kh\u1ea3 n\u0103ng x\u1ea3y ra c\u1ee7a t\u1eebng nguy c\u01a1.<\/li>\n<li>Thi\u1ebft k\u1ebf bi\u1ec7n ph\u00e1p ki\u1ec3m so\u00e1t: X\u00e2y d\u1ef1ng c\u00e1c bi\u1ec7n ph\u00e1p ki\u1ec3m so\u00e1t \u0111\u1ec3 gi\u1ea3m thi\u1ec3u ho\u1eb7c lo\u1ea1i b\u1ecf r\u1ee7i ro.<\/li>\n<li>Theo d\u00f5i v\u00e0 \u0111\u00e1nh gi\u00e1: Theo d\u00f5i hi\u1ec7u qu\u1ea3 c\u1ee7a bi\u1ec7n ph\u00e1p ki\u1ec3m so\u00e1t v\u00e0 \u0111i\u1ec1u ch\u1ec9nh khi c\u1ea7n thi\u1ebft.<\/li>\n<\/ol>\n<h3><span class=\"ez-toc-section\" id=\"Kiem_soat_noi_bo_Chien_luoc\"><\/span>Ki\u1ec3m so\u00e1t n\u1ed9i b\u1ed9 Chi\u1ebfn l\u01b0\u1ee3c<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Ki\u1ec3m so\u00e1t n\u1ed9i b\u1ed9 chi\u1ebfn l\u01b0\u1ee3c l\u00e0 qu\u00e1 tr\u00ecnh x\u00e2y d\u1ef1ng v\u00e0 duy tr\u00ec h\u1ec7 th\u1ed1ng ki\u1ec3m so\u00e1t n\u1ed9i b\u1ed9 trong t\u1ed5 ch\u1ee9c nh\u1eb1m \u0111\u1ea3m b\u1ea3o s\u1ef1 tu\u00e2n th\u1ee7 c\u00e1c quy t\u1eafc, quy tr\u00ecnh v\u00e0 ch\u00ednh s\u00e1ch c\u1ee7a t\u1ed5 ch\u1ee9c. M\u1ee5c ti\u00eau c\u1ee7a ki\u1ec3m so\u00e1t n\u1ed9i b\u1ed9 l\u00e0 t\u0103ng c\u01b0\u1eddng hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng, \u0111\u1ea3m b\u1ea3o t\u00ednh minh b\u1ea1ch v\u00e0 gi\u00e1m s\u00e1t c\u00f4ng vi\u1ec7c c\u1ee7a c\u00e1c th\u00e0nh vi\u00ean trong t\u1ed5 ch\u1ee9c.<\/p>\n<p>Qu\u00e1 tr\u00ecnh ki\u1ec3m so\u00e1t n\u1ed9i b\u1ed9 chi\u1ebfn l\u01b0\u1ee3c g\u1ed3m:<\/p>\n<ol>\n<li>X\u00e1c \u0111\u1ecbnh y\u1ebfu t\u1ed1 c\u1ea7n ki\u1ec3m so\u00e1t: X\u00e1c \u0111\u1ecbnh c\u00e1c y\u1ebfu t\u1ed1 c\u00f3 th\u1ec3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn ho\u1ea1t \u0111\u1ed9ng c\u1ee7a t\u1ed5 ch\u1ee9c v\u00e0 c\u1ea7n \u0111\u01b0\u1ee3c ki\u1ec3m so\u00e1t.<\/li>\n<li>Thi\u1ebft k\u1ebf c\u00e1c bi\u1ec7n ph\u00e1p ki\u1ec3m so\u00e1t: X\u00e2y d\u1ef1ng c\u00e1c bi\u1ec7n ph\u00e1p ki\u1ec3m so\u00e1t \u0111\u1ec3 ng\u0103n ch\u1eb7n ho\u1eb7c gi\u1ea3m thi\u1ec3u r\u1ee7i ro.<\/li>\n<li>Th\u1ef1c hi\u1ec7n v\u00e0 gi\u00e1m s\u00e1t: \u00c1p d\u1ee5ng c\u00e1c bi\u1ec7n ph\u00e1p ki\u1ec3m so\u00e1t v\u00e0 theo d\u00f5i hi\u1ec7u qu\u1ea3 c\u1ee7a ch\u00fang.<\/li>\n<li>\u0110\u00e1nh gi\u00e1 v\u00e0 c\u1ea3i ti\u1ebfn: \u0110\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 c\u1ee7a h\u1ec7 th\u1ed1ng ki\u1ec3m so\u00e1t n\u1ed9i b\u1ed9 v\u00e0 \u0111i\u1ec1u ch\u1ec9nh khi c\u1ea7n thi\u1ebft \u0111\u1ec3 t\u0103ng c\u01b0\u1eddng t\u00ednh minh b\u1ea1ch v\u00e0 hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng c\u1ee7a t\u1ed5 ch\u1ee9c.<\/li>\n<\/ol>\n<h2><span class=\"ez-toc-section\" id=\"2_Van_de_cot_yeu_ve_chien_luoc_-_FMIT\"><\/span>2. V\u1ea5n \u0111\u1ec1 c\u1ed1t y\u1ebfu v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c &#8211; FMIT<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Van_de_cot_yeu\"><\/span>V\u1ea5n \u0111\u1ec1 c\u1ed1t y\u1ebfu<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>V\u1ea5n \u0111\u1ec1 c\u1ed1t y\u1ebfu l\u00e0 nh\u1eefng v\u1ea5n \u0111\u1ec1 quan tr\u1ecdng, c\u00f3 \u1ea3nh h\u01b0\u1edfng l\u1edbn \u0111\u1ebfn th\u00e0nh c\u00f4ng hay th\u1ea5t b\u1ea1i c\u1ee7a m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c. Nh\u1eefng v\u1ea5n \u0111\u1ec1 n\u00e0y th\u01b0\u1eddng li\u00ean quan \u0111\u1ebfn c\u00e1c y\u1ebfu t\u1ed1 n\u1ed9i t\u1ea1i v\u00e0 ngo\u1ea1i vi \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn kh\u1ea3 n\u0103ng th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c.<\/p>\n<p>C\u00e1c v\u00ed d\u1ee5 v\u1ec1 v\u1ea5n \u0111\u1ec1 c\u1ed1t y\u1ebfu c\u00f3 th\u1ec3 bao g\u1ed3m:<\/p>\n<ul>\n<li>S\u1ef1 thi\u1ebfu th\u00f4ng tin ho\u1eb7c th\u00f4ng tin kh\u00f4ng ch\u00ednh x\u00e1c: Thi\u1ebfu th\u00f4ng tin ho\u1eb7c th\u00f4ng tin kh\u00f4ng ch\u00ednh x\u00e1c c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn vi\u1ec7c ra quy\u1ebft \u0111\u1ecbnh sai l\u1ea7m ho\u1eb7c kh\u00f4ng hi\u1ec7u qu\u1ea3.<\/li>\n<li>Thi\u1ebfu ngu\u1ed3n l\u1ef1c: Thi\u1ebfu ngu\u1ed3n l\u1ef1c nh\u01b0 v\u1ed1n, nh\u00e2n l\u1ef1c, k\u1ef9 n\u0103ng v\u00e0 c\u00f4ng ngh\u1ec7 c\u00f3 th\u1ec3 l\u00e0m gi\u1ea3m kh\u1ea3 n\u0103ng th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c.<\/li>\n<li>M\u00f4i tr\u01b0\u1eddng c\u1ea1nh tranh: M\u00f4i tr\u01b0\u1eddng c\u1ea1nh tranh gay g\u1eaft c\u00f3 th\u1ec3 t\u1ea1o ra \u00e1p l\u1ef1c v\u00e0 \u0111e d\u1ecda th\u00e0nh c\u00f4ng c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c.<\/li>\n<li>Bi\u1ebfn \u0111\u1ed5i trong nhu c\u1ea7u v\u00e0 y\u00eau c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng: S\u1ef1 thay \u0111\u1ed5i trong nhu c\u1ea7u v\u00e0 y\u00eau c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 y\u00eau c\u1ea7u \u0111i\u1ec1u ch\u1ec9nh ho\u1eb7c thay \u0111\u1ed5i chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c.<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"FMIT\"><\/span>FMIT<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>FMIT (Funding, Management, Infrastructure, Technology) l\u00e0 m\u1ed9t h\u1ec7 th\u1ed1ng ph\u00e2n lo\u1ea1i c\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ed1t y\u1ebfu trong chi\u1ebfn l\u01b0\u1ee3c. H\u1ec7 th\u1ed1ng n\u00e0y gi\u00fap nh\u1eadn di\u1ec7n c\u00e1c v\u1ea5n \u0111\u1ec1 quan tr\u1ecdng v\u00e0 t\u1eadp trung v\u00e0o vi\u1ec7c gi\u1ea3i quy\u1ebft ch\u00fang \u0111\u1ec3 t\u0103ng kh\u1ea3 n\u0103ng th\u00e0nh c\u00f4ng c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c.<\/p>\n<p>C\u00e1c y\u1ebfu t\u1ed1 trong FMIT bao g\u1ed3m:<\/p>\n<ul>\n<li>Funding (V\u1ed1n): \u0110\u1ea3m b\u1ea3o s\u1ef1 c\u00f3 s\u1eb5n v\u1ed1n \u0111\u1ec3 tri\u1ec3n khai v\u00e0 duy tr\u00ec chi\u1ebfn l\u01b0\u1ee3c.<\/li>\n<li>Management (Qu\u1ea3n l\u00fd): X\u00e1c \u0111\u1ecbnh v\u00e0 ph\u00e1t tri\u1ec3n c\u00e1c quy tr\u00ecnh, ch\u00ednh s\u00e1ch v\u00e0 quy t\u1eafc \u0111\u1ec3 qu\u1ea3n l\u00fd chi\u1ebfn l\u01b0\u1ee3c.<\/li>\n<li>Infrastructure (C\u01a1 s\u1edf h\u1ea1 t\u1ea7ng): \u0110\u1ea3m b\u1ea3o s\u1ef1 c\u00f3 s\u1eb5n c\u01a1 s\u1edf h\u1ea1 t\u1ea7ng v\u1eadt ch\u1ea5t v\u00e0 c\u00f4ng ngh\u1ec7 \u0111\u1ec3 th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c.<\/li>\n<li>Technology (C\u00f4ng ngh\u1ec7): S\u1eed d\u1ee5ng c\u00f4ng ngh\u1ec7 hi\u1ec7n \u0111\u1ea1i v\u00e0 ti\u00ean ti\u1ebfn \u0111\u1ec3 t\u0103ng c\u01b0\u1eddng kh\u1ea3 n\u0103ng th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c.<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"3_Chien_luoc_la_gi\"><\/span>3. Chi\u1ebfn l\u01b0\u1ee3c l\u00e0 g\u00ec?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Khai_niem_chien_luoc\"><\/span>Kh\u00e1i ni\u1ec7m chi\u1ebfn l\u01b0\u1ee3c<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Chi\u1ebfn l\u01b0\u1ee3c l\u00e0 m\u1ed9t k\u1ebf ho\u1ea1ch t\u1ed5 ch\u1ee9c v\u00e0 s\u1eafp x\u1ebfp c\u00e1c t\u00e0i nguy\u00ean \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau d\u00e0i h\u1ea1n c\u1ee7a m\u1ed9t t\u1ed5 ch\u1ee9c, c\u00f4ng ty ho\u1eb7c c\u00e1 nh\u00e2n. N\u00f3 li\u00ean quan \u0111\u1ebfn vi\u1ec7c x\u00e1c \u0111\u1ecbnh c\u00e1c h\u01b0\u1edbng \u0111i v\u00e0 quy\u1ebft \u0111\u1ecbnh v\u1ec1 c\u00e1ch s\u1eed d\u1ee5ng t\u00e0i nguy\u00ean hi\u1ec7n c\u00f3 \u0111\u1ec3 t\u1ea1o ra l\u1ee3i th\u1ebf c\u1ea1nh tranh v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u00e0nh c\u00f4ng trong m\u00f4i tr\u01b0\u1eddng kinh doanh.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Vai_tro_cua_chien_luoc\"><\/span>Vai tr\u00f2 c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Chi\u1ebfn l\u01b0\u1ee3c c\u00f3 vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c gi\u00fap t\u1ed5 ch\u1ee9c ho\u1eb7c c\u00e1 nh\u00e2n x\u00e1c \u0111\u1ecbnh h\u01b0\u1edbng \u0111i v\u00e0 t\u1eadp trung v\u00e0o nh\u1eefng ho\u1ea1t \u0111\u1ed9ng quan tr\u1ecdng nh\u1eb1m \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau d\u00e0i h\u1ea1n. N\u00f3 gi\u00fap x\u00e1c \u0111\u1ecbnh c\u00e1c b\u01b0\u1edbc c\u1ea7n thi\u1ebft \u0111\u1ec3 ph\u00e1t tri\u1ec3n, m\u1edf r\u1ed9ng v\u00e0 duy tr\u00ec s\u1ef1 c\u1ea1nh tranh trong th\u1ecb tr\u01b0\u1eddng. Chi\u1ebfn l\u01b0\u1ee3c c\u0169ng gi\u00fap t\u0103ng t\u00ednh linh ho\u1ea1t v\u00e0 kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng c\u1ee7a t\u1ed5 ch\u1ee9c trong m\u00f4i tr\u01b0\u1eddng kinh doanh bi\u1ebfn \u0111\u1ed5i nhanh ch\u00f3ng.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"4_Xay_dung_mot_chien_luoc_thanh_cong\"><\/span>4. X\u00e2y d\u1ef1ng m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c th\u00e0nh c\u00f4ng<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Buoc_1_Dinh_ro_muc_tieu\"><\/span>B\u01b0\u1edbc 1: \u0110\u1ecbnh r\u00f5 m\u1ee5c ti\u00eau<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u0110\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c th\u00e0nh c\u00f4ng, b\u1ea1n c\u1ea7n \u0111\u1ecbnh r\u00f5 m\u1ee5c ti\u00eau c\u1ee7a t\u1ed5 ch\u1ee9c ho\u1eb7c c\u00e1 nh\u00e2n. M\u1ee5c ti\u00eau n\u00e0y n\u00ean \u0111\u01b0\u1ee3c c\u1ee5 th\u1ec3, \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c v\u00e0 c\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c trong th\u1eddi gian nh\u1ea5t \u0111\u1ecbnh.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Vi_du\"><\/span>V\u00ed d\u1ee5:<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>&#8211; T\u0103ng doanh s\u1ed1 b\u00e1n h\u00e0ng l\u00ean 20% trong v\u00f2ng 1 n\u0103m.<br \/>\n&#8211; M\u1edf r\u1ed9ng quy m\u00f4 kinh doanh sang c\u00e1c th\u1ecb tr\u01b0\u1eddng m\u1edbi.<br \/>\n&#8211; N\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 \u0111\u1ec3 t\u0103ng s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Buoc_2_Phan_tich_moi_truong\"><\/span>B\u01b0\u1edbc 2: Ph\u00e2n t\u00edch m\u00f4i tr\u01b0\u1eddng<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Sau khi x\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau, b\u1ea1n c\u1ea7n ph\u00e2n t\u00edch m\u00f4i tr\u01b0\u1eddng kinh doanh \u0111\u1ec3 hi\u1ec3u r\u00f5 c\u00e1c y\u1ebfu t\u1ed1 b\u00ean ngo\u00e0i c\u00f3 th\u1ec3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn vi\u1ec7c \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau. C\u00e1c y\u1ebfu t\u1ed1 n\u00e0y c\u00f3 th\u1ec3 bao g\u1ed3m s\u1ef1 c\u1ea1nh tranh, xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng, quy\u1ec1n l\u1ef1c ch\u00ednh ph\u1ee7 v\u00e0 s\u1ef1 bi\u1ebfn \u0111\u1ed5i c\u00f4ng ngh\u1ec7.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Vi_du-2\"><\/span>V\u00ed d\u1ee5:<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>&#8211; Xem x\u00e9t c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh v\u00e0 ph\u00e2n t\u00edch \u0111i\u1ec3m m\u1ea1nh v\u00e0 \u0111i\u1ec3m y\u1ebfu c\u1ee7a h\u1ecd.<br \/>\n&#8211; Nghi\u00ean c\u1ee9u c\u00e1c xu h\u01b0\u1edbng ti\u00eau d\u00f9ng v\u00e0 th\u1ecb tr\u01b0\u1eddng \u0111\u1ec3 \u0111\u1ecbnh h\u00ecnh chi\u1ebfn l\u01b0\u1ee3c marketing.<br \/>\n&#8211; \u0110\u00e1nh gi\u00e1 c\u00e1c quy \u0111\u1ecbnh ch\u00ednh ph\u1ee7 li\u00ean quan \u0111\u1ebfn ng\u00e0nh kinh doanh c\u1ee7a b\u1ea1n.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Buoc_3_Xac_dinh_chien_luoc\"><\/span>B\u01b0\u1edbc 3: X\u00e1c \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>D\u1ef1a tr\u00ean m\u1ee5c ti\u00eau v\u00e0 ph\u00e2n t\u00edch m\u00f4i tr\u01b0\u1eddng, b\u1ea1n c\u00f3 th\u1ec3 x\u00e1c \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c ph\u00f9 h\u1ee3p nh\u1eb1m \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau c\u1ee7a m\u00ecnh. Chi\u1ebfn l\u01b0\u1ee3c n\u00e0y n\u00ean t\u1eadp trung v\u00e0o vi\u1ec7c s\u1eed d\u1ee5ng t\u00e0i nguy\u00ean hi\u1ec7n c\u00f3 m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 v\u00e0 t\u1ea1o ra l\u1ee3i th\u1ebf c\u1ea1nh tranh.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Vi_du-3\"><\/span>V\u00ed d\u1ee5:<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>&#8211; T\u0103ng c\u01b0\u1eddng chi\u1ebfn d\u1ecbch marketing \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng m\u1edbi v\u00e0 t\u0103ng doanh s\u1ed1 b\u00e1n h\u00e0ng.<br \/>\n&#8211; \u0110\u1ea7u t\u01b0 v\u00e0o nghi\u00ean c\u1ee9u v\u00e0 ph\u00e1t tri\u1ec3n \u0111\u1ec3 c\u1ea3i thi\u1ec7n ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5.<br \/>\n&#8211; M\u1edf r\u1ed9ng quan h\u1ec7 \u0111\u1ed1i t\u00e1c v\u1edbi c\u00e1c c\u00f4ng ty kh\u00e1c \u0111\u1ec3 ti\u1ebfp c\u1eadn th\u1ecb tr\u01b0\u1eddng m\u1edbi.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"5_Khai_niem_chien_luoc_la_gi\"><\/span>5. Kh\u00e1i ni\u1ec7m chi\u1ebfn l\u01b0\u1ee3c l\u00e0 g\u00ec?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img decoding=\"async\" alt=\"5. Kh\u00e1i ni\u1ec7m chi\u1ebfn l\u01b0\u1ee3c l\u00e0 g\u00ec?\" src=\"https:\/\/ungdung.hotronghiencuu.com\/open\/wp-content\/uploads\/2023\/09\/tim_hieu_ve_chien_luoc_va_tam_quan_trong_trong_kinh_doanh.jpeg\" style=\"text-align: center; clear: both; display: block; margin: 0 auto;\" title=\"5. Kh\u00e1i ni\u1ec7m chi\u1ebfn l\u01b0\u1ee3c l\u00e0 g\u00ec?\"\/><br \/>\nTrong ng\u1eef c\u1ea3nh kinh doanh, kh\u00e1i ni\u1ec7m &#8220;chi\u1ebfn l\u01b0\u1ee3c&#8221; \u00e1m ch\u1ec9 vi\u1ec7c x\u00e2y d\u1ef1ng v\u00e0 tri\u1ec3n khai m\u1ed9t k\u1ebf ho\u1ea1ch t\u1ed5 ch\u1ee9c nh\u1eb1m \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau d\u00e0i h\u1ea1n. Chi\u1ebfn l\u01b0\u1ee3c gi\u00fap x\u00e1c \u0111\u1ecbnh h\u01b0\u1edbng \u0111i v\u00e0 quy\u1ebft \u0111\u1ecbnh v\u1ec1 c\u00e1ch s\u1eed d\u1ee5ng t\u00e0i nguy\u00ean hi\u1ec7n c\u00f3 \u0111\u1ec3 t\u1ea1o ra l\u1ee3i th\u1ebf c\u1ea1nh tranh v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u00e0nh c\u00f4ng trong m\u00f4i tr\u01b0\u1eddng kinh doanh.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"6_Muc_tieu_chien_luoc_la_gi\"><\/span>6. M\u1ee5c ti\u00eau chi\u1ebfn l\u01b0\u1ee3c l\u00e0 g\u00ec?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>M\u1ee5c ti\u00eau chi\u1ebfn l\u01b0\u1ee3c l\u00e0 nh\u1eefng m\u1ee5c ti\u00eau d\u00e0i h\u1ea1n m\u00e0 t\u1ed5 ch\u1ee9c ho\u1eb7c c\u00e1 nh\u00e2n mu\u1ed1n \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u00f4ng qua vi\u1ec7c tri\u1ec3n khai chi\u1ebfn l\u01b0\u1ee3c. M\u1ee5c ti\u00eau n\u00e0y n\u00ean \u0111\u01b0\u1ee3c c\u1ee5 th\u1ec3, \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c v\u00e0 c\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c trong kho\u1ea3ng th\u1eddi gian nh\u1ea5t \u0111\u1ecbnh.<\/p>\n<p>V\u00ed d\u1ee5:<br \/>\n&#8211; T\u0103ng tr\u01b0\u1edfng doanh s\u1ed1 b\u00e1n h\u00e0ng 10% m\u1ed7i n\u0103m trong v\u00f2ng 5 n\u0103m.<br \/>\n&#8211; M\u1edf r\u1ed9ng quy m\u00f4 kinh doanh sang 3 qu\u1ed1c gia m\u1edbi trong v\u00f2ng 2 n\u0103m.<br \/>\n&#8211; T\u0103ng c\u01b0\u1eddng s\u1ef1 hi\u1ec7n di\u1ec7n tr\u1ef1c tuy\u1ebfn v\u00e0 thu h\u00fat 50% kh\u00e1ch h\u00e0ng m\u1edbi qua k\u00eanh online trong v\u00f2ng 1 n\u0103m.<\/p>\n<p>Tr\u00ean th\u1ef1c t\u1ebf, chi\u1ebfn l\u01b0\u1ee3c l\u00e0 m\u1ed9t k\u1ebf ho\u1ea1ch to\u00e0n di\u1ec7n \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau. N\u00f3 li\u00ean quan \u0111\u1ebfn vi\u1ec7c x\u00e1c \u0111\u1ecbnh \u01b0u ti\u00ean v\u00e0 ph\u00e2n b\u1ed5 ngu\u1ed3n l\u1ef1c m\u1ed9t c\u00e1ch th\u00f4ng minh \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a hi\u1ec7u qu\u1ea3 c\u00f4ng vi\u1ec7c. Chi\u1ebfn l\u01b0\u1ee3c c\u0169ng c\u1ea7n linh ho\u1ea1t v\u00e0 c\u00f3 kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng v\u1edbi s\u1ef1 thay \u0111\u1ed5i trong m\u00f4i tr\u01b0\u1eddng kinh doanh.<br \/>\n<iframe loading=\"lazy\" title=\"N\u00f3ng: Hi\u1ec3u nh\u01b0 th\u1ebf n\u00e0o v\u1ec1 quan h\u1ec7 \u0110\u1ed0I T\u00c1C CHI\u1ebeN L\u01af\u1ee2C TO\u00c0N DI\u1ec6N? | CafeLand\" width=\"790\" height=\"444\" src=\"https:\/\/www.youtube.com\/embed\/cE4aRlFBJrI?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;Chi\u1ebfn l\u01b0\u1ee3c l\u00e0 g\u00ec?&#8221; l\u00e0 m\u1ed9t c\u00e2u h\u1ecfi ph\u1ed5 bi\u1ebfn trong l\u0129nh v\u1ef1c kinh doanh v\u00e0 qu\u1ea3n l\u00fd. \u0110\u00e2y l\u00e0 kh\u00e1i ni\u1ec7m v\u1ec1 vi\u1ec7c x\u00e1c \u0111\u1ecbnh m\u1ee5c&#8230; <\/p>\n","protected":false},"author":1,"featured_media":28528,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[],"class_list":["post-28529","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-khai-niem-1"],"_links":{"self":[{"href":"https:\/\/ungdung.hotronghiencuu.com\/open\/wp-json\/wp\/v2\/posts\/28529","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ungdung.hotronghiencuu.com\/open\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ungdung.hotronghiencuu.com\/open\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ungdung.hotronghiencuu.com\/open\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ungdung.hotronghiencuu.com\/open\/wp-json\/wp\/v2\/comments?post=28529"}],"version-history":[{"count":0,"href":"https:\/\/ungdung.hotronghiencuu.com\/open\/wp-json\/wp\/v2\/posts\/28529\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ungdung.hotronghiencuu.com\/open\/wp-json\/wp\/v2\/media\/28528"}],"wp:attachment":[{"href":"https:\/\/ungdung.hotronghiencuu.com\/open\/wp-json\/wp\/v2\/media?parent=28529"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ungdung.hotronghiencuu.com\/open\/wp-json\/wp\/v2\/categories?post=28529"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ungdung.hotronghiencuu.com\/open\/wp-json\/wp\/v2\/tags?post=28529"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}